Infantino says World Cup hydration breaks purely sporting, not commercial

<p>FIFA president Gianni Infantino has defended the introduction of hydration breaks at the World Cup, insisting that for football’s governing body they are driven purely by sporting considerations and not commercial interests.</p>

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<p>Mandatory three-minute breaks, introduced in the 22nd and 67th minutes of every match at the tournament, have drawn criticism from players, coaches and fans since the opening round of fixtures.</p>

<p>The breaks, introduced to help players cope with high temperatures across North America, have opened up additional advertising windows for broadcasters.</p>

<p>This has fuelled debate over their impact on the game, with some viewers complaining about being exposed to commercials during the three-minute stoppages.</p>

<p>“There is no additional revenue for FIFA, as all commercial agreements were signed well in advance. So, this is not a financial issue for us. For us, it is purely a sporting matter,” Infantino said in a statement on Wednesday.</p>

<p>The breaks allow coaching staff to give in-game tactical instructions, a shift critics say disrupts match momentum and fundamentally alters the nature of the game.</p>

<p>England manager Thomas Tuchel said the additional break “interrupts and changes the identity of the football match”, while Uruguay coach Marcelo Bielsa said dividing matches into shorter segments takes away the fundamental characteristic of the game.</p>

<p>Spain coach Luis de la Fuente and Netherlands captain Virgil van Dijk have supported the intent behind the rule in extreme heat, but questioned the need for it in cooler conditions and at covered venues.</p>